About the Founder: Sabaithong
A mother, a storyteller, and a cultural curator.
During a visit to Chiang Mai, Sabaithong reconnected with her roots in Thai artisan communities. Inspired by the craftsmanship, natural materials, and soulful simplicity behind each piece, she felt called to preserve these traditions and share them beyond borders.
Her passion comes from realizing the gifts that nature has already stood upon us — the textures of silk, the healing power of herbs, and the elegance found in handmade details passed down through generations in Thai culture. She believes these are more than materials — but essential reminders of how deeply connected we are to the earth and to one aother.
As she says:
“Thai products aren’t just beautiful — they tell a story of the land, the people, and the peace that lives in simplicity. True happiness is when we live in harmony with nature, connect with one another, and turn that into how we live, dress and care.”
